Tag Archives: Mitzpe Shalom

Another attack at Ahava; legislation required.

Ahava is all perfectly legal. Come to the Buycott on 20 and 21 Nov.

Ahava is all perfectly legal. Come to the Buycott on 20 and 21 Nov.

With the incessant physical attacks on the Ahava shop in London’s Covent Garden it is about time that legislation was enacted to deal with the continuous intimidation of staff and disruption to business.

Last saturday anti-Israel activists stormed the shop again. They wheeled in a concrete block and locked themselves on to it before throwing themselves to the floor making it impossible to remove them. The shop was closed for three hours and the police came. The activists were arrested for aggravated trespass.

In a recent court case anti-Israel activists were prosecuted for taking similar action towards the end of last year but were acquitted on all counts.

The case collapsed because Ahava failed to show up in court. Ahava claim they were given no notice of the case. Others say Ahava chose not to turn up and defend themselves for fear of heavy cross-examination over their product labeling.

Ahava labels its products “Made by Dead Sea Laboratories Ltd., Dead Sea, Israel.”

It seems to be uncontroversial but when you have an ideological hatred towards the Jewish state anything, and everything, will be picked up on.

The Ahava factory that makes the products is based on the Dead Sea kibbutz of Mitzpe Shalem. It provides jobs in engineering, chemistry, research, and marketing & sales. There are 120 employees.

The main gripe for these Israel-haters is that Ahava’s products “come from stolen Palestinian natural resources in the Occupied Territory of the Palestinian West Bank, and are produced in the illegal settlement of Mitzpe Shalem. Don’t let the ‘Made in Israel’ sticker fool you—when you buy Ahava products you help finance the destruction of hope for a peaceful and just future for both Israelis and Palestinians”.

Well, we know that for them “peaceful and just” means the ending of the Jewish state.

But all this talk of illegality and mislabeling is a hoax. If you attend the Ahava protests you can view the many “Boycott Israel” signs and hear the constant calls for the destruction of the Jewish state. The protest is not about Ahava at all.

However, when the activists get to court they have very able solicitors who will expertly argue the law for ends to which Parliament did not intend.

They will argue that being on the West Bank Mitzpe Shalom is illegal and so as Ahava was not engaging in lawful activity when the activists invaded the shop the activists were not committing a trespass.

They are likely to be acquitted again and activists will continue to attack Ahava. Intimidated Ahava staff will continue to see their photos put up on extremist websites.

But both Mitzpe Shalom and the product labeling are legal. It is not the duty of a local magistrate to decide the legal status of Mizpe Shalom. And as Ahava is an Israeli company and the Dead Sea is also in Israel the product labels are not a misrepresentation.

These are simple arguments that Ahava can make with the help of able, albeit expensive, legal representation.

But Ahava should not even need to make this case as it is being targeted solely because it is Israeli.

Britain should follow the French line and introduce the offence of incitement to discrimination, hatred or violence against a group of people on account of their belonging to the Israeli nation.

A French anti-Israel activist was successfully prosecuted recently for damaging Israeli product packaging in a French supermarket. Other prosections are due to follow. This is being supported by Bureau National de Vigilance Contre l’Antisemitisme.

So come to the Ahava Buycott, arranged by the Zionist Federation on 20th and 21st November, where you will receive a 10% discount on all Ahava products and treatments and where you can stick two fingers up to the anti-Israel protesters. The address is Ahava, 39 Monmouth Street, Covent Garden (near Leicester Square tube).

More importantly start lobbying your MPs for new legislation to protect Israeli products and businesses from being targeted solely because they are Israeli.

AQSA. AQSA. Read all about it!

Available at all good British Universities now.

Why read the Jewish Chronicle or the Jewish News, those mere organs of the all-powerful Israel Lobby, when you can get the unvarnished truth about the Israeli-Palestinian conflict from Aqsa News? The January 2010 issue is out now.

And, to boot, Aqsa News is free (which is a huge bonus especially as the JC executives are probably, at this moment, discussing when to push the JC’s cover price up to the £1.10 mark).

Anyway, I digress. Aqsa News is 14 pages long and packed with content and devoid of annoying adverts.

There were three adverts but two were for Interpal, the subject of a Charity Commission inquiry after certain allegations were made about it in the BBC’s Panorama.  The third advert simply asks for donations to the Ummah Medical Academy in India (they need £76,500 urgently)

Aqsa News doesn’t waste its precious coverage on sport. But if you like your news slanted towards total condemnation of Israel and you want to see how its imminent destruction is coming along, then Aqsa News is the only paper to get a hold of.

To be fair Aqsa News doesn’t much like Mahmoud Abbas either (which makes you start to think where its real sympathies lie. Hamas anyone?). In his lengthy article Tom Charles states:

“The Palestinian Authority forces undermine Palestine’s democracy and prop up the quisling leadership of the unelected Mahmoud Abbas.”

There are reviews of books by Ben White (Israeli Apartheid: A Beginner’s Guide) and by Jonathan Cook (Disappearing Palestine: Israel’s Experiment in Human Despair).

There are numerous articles on the various firms and countries being targeted by pro-Palestine activists for doing business with Israel. Volvo, Brimar, Alstom and the German government are all taking a hit.

Another headline screams: “Holland to investigate Origins of Ahava Products” (the false premise is that Ahava has a laboratory on the Mitzpe Shalom settlement “and this is in contravention of the Geneva Convention which forbids an occupying Power from making use of the Occupied Territory’s natural resources.”)

There is also a Question and Answer piece on “Why Boycott matters” and a Palestinain Refugees Facts and Figures section (Did you know that “one in three refugees worldwide is a Palestinian”?)

Ahava is a funny one. Hands up if you knew that Ahava has a nice shop in Covent Garden. I didn’t until I heard that the pro-Palestine Campaign was going to protest outside it.

I went down to the shop to have a look round and to see how business was. The manageress told me business was good, even better when there is a pro-Palestinian protest outside. 

However, the protests can be frightening for the staff working in the shop especially, as happened recently, protesters handcuffed themselves inside the shop while screaming abuse.

Anyway, before I knew it I was persuaded to spend £31 on a Dead Sea Liquid Salt and a Dermud sensitive skin relief.

Sadly, I spent the evening screaming my flat down when I seem to have over-applied the Liquid Salt. So, thank you to the pro-Palestine Campaign for making me £31 poorer, Ahava £31 richer and for causing me intense agony!

Back to Aqsa News. If all this stuff is getting a bit heavy and upsetting for the naive young mind (and some older minds) there is a crossword. Some testing clues for you:

6 across: Palestine’s ‘catastrophe’ in 1948 (Arabic) (5)

9 across: Political movement with the aim of establishing a Jewish state in Palestine (7)

3 down: Third holiest city in Islam (9)

5 down: Israeli Jews who live in the West Bank and East Jerusalem (8)

7 down: Arabic word for Palestinian uprising against Israel (8)

There also some cartoons like that of Palestinians being arrested and assaulted by Israeli soldiers and another of a black South African woman consoling a distraught Palestinian woman in a cemetry.

Just in case you can’t get a hold of your copy of Aqsa News (it isn’t available in your local WH Smith library) then read it online or go to wwww.aqsa.org.uk. Lots of interesting facts and figures to digest there, like:

“All the land of historic Palestine is now occupied by Israel.”


The UN has re-affirmed the right of Palestinian refugees to return to their homeland over 100 times, in accordance with international law.

Apart from these two statements being highly controversial (and factually incorrect) it doesn’t sound like the author wants Israel to continue for too much longer.

Aqsa News is available from, and helping to radicalise, all good British Universities near you now!