Tag Archives: advertising standards authority

TravelPalestine advert banned by ASA.

The Advertising Standards Authority has deemed it “misleading” for TravelPalestine to advertise Jerusalem as part of Palestine. The same potentially applies to Bethlehem, Hebron, Jericho, Nablus and Gaza, which were also mentioned in this TravelPalestine advert:

TravelPalestine advert (click to enlarge).

TravelPalestine advert (click to enlarge).

The advert drew 149 complaints which challenged the advert on three grounds:
1. Palestine was not a recognised country.
2. It was misleading to describe Palestine as being between the Mediterranean Coast and the Jordan River, when Israel is also there.
3. It was misleading to suggest Jerusalem was part of Palestine.

The complaints were only made after this advert by the Israeli Tourist Board had to be withdrawn after complaints that Israel was misleadingly advertising Jerusalem:

Israel Tourist Board's advert.

Israel Tourist Board's advert.

In their Final Adjudication the ASA responded to the three grounds as follows:

1. Not upheld – The advert did not claim that Palestine was a recognised country and, so, was not misleading.

2. Not upheld – Not misleading because the description “between the Mediterranean Coast and the Jordan Sea” did not suggest the whole area was Palestinian-administered territory.

3. Upheld – The status of Jerusalem is in dispute. “From the famous cities of Jerusalem, Bethlehem, Hebron, Jerischo, Nablus and Gaza…Palestine lies between…” was misleading because these cities are not universally accepted as being part of Palestine (the latter five cities were not the subject of the current complaint).

The ASA ordered that the advert must not appear again in its current form and that future adverts must not suggest that it was universally accepted that locations were part of Palestine when they weren’t.

It is a shame it came to this. Jerusalem is an increasingly impoverished city for all the people that live there.

Jerusalemites desperately need tourism but we now seem to be at the ridiculous juncture where neither Israel nor the Palestinians can advertise Jerusalem. Not only that but, unprompted, the ASA went further by making it difficult for TravelPalestine to advertise ANY of the cities that the Palestinians are claiming!

It just goes to show that those who try to tear down Israel will only be tearing down the Palestinians as well. But then again, as we know, most of them don’t really give a damn about the Palestinians. It’s the Jewish state, stupid.

Israel cannot advertise this!

Israel cannot advertise this!

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Love Jews, Hate Israel.

Living life as a British Jew sometimes makes me feel like we have regressed 200 years. This feeling is even more pronounced at general election time.

200 years ago a Jewish state was nothing more than a figment of some madman’s imagination. Jews were nothing more than a religious people who were to be looked after, nurtured and cared for by the country in which they resided. Under Muslim rule they were considered “millet“; they could organise their own religious practices just as long as they were loyal to the Empire.

And on 21st December 1789 Clermont-Tonnerre declared in revolutionary France: “To the Jews as a nation nothing, to the Jews as individuals everything.”

Jews were expected to commit wholly to the country they lived in, which they did. There was to be no mention of Jewish autonomy or, dread the thought, a Jewish state.

And so forward 200 years to present day UK.

Our politicians have worked out that by mentioning Jews, but not Israel, they can have it both ways; ingratiate themselves with their Jewish constituents while being able to harness the Muslim vote. The perfect combo.

Just before this general election election was called the three main parties were united in the decision to expel an Israel diplomat after Israel’s, as yet unproven, use of British passports to assassinate a self-confessed Hamas terrorist.

And in the FT of 31 March David Cameron said: “Unlike a lot of politicians from Britain who visit Israel, when I went I did stand in occupied East Jerusalem and actually referred to it as ‘occupied East Jerusalem’”.

Why did Cameron feel the need to call it “occupied”? He was adopting the language of one side, the Palestinians. No one called it “occupied” when it was controlled by Jordan between 1949-1967, when Jewish cemeteries and synagogues were trashed by the Arabs and the most religious site for Jews, the Western Wall, was allowed to fall into total disrepair.

Israeli Jews were banned from visiting the Wall. Had I been around at the time I would have been able to visit it but only by flashing said British passport.

But now the election is on there is hardly a negative mention of Israel, if it is mentioned at all, from the politicians wanting my “Jewish vote”.

David Cameron recently spoke to the Movement for Reform Judaism and failed to mention Israel. He praised the “Jewish people” and said he was appalled by the rise in anti-Semitic incidents. Most worthy was Cameron’s assertion that he will ban preachers of hate and extremist groups that are radicalising British students.

But a little more acknowledgement of why anti-Semitism is on the rise would have been welcome; because of the Israeli-Palestinian conflict.

Israel is unpopular with many British Muslims because of the conflict. But that does not mean that Israel is wrong in defending its innocent civilians from terror attacks. If Cameron was more courageous he would have pointed that out.

The Liberal Democrats’ views on Israel are now notorious. No need to keep mentioning Nick Clegg’s call for a ban on the sale of arms to Israel, so leaving it highly vulnerable to attacks from Hamas and Hezbollah.

But Ed Fordham, their candidate for Hampstead and Kilburn, posted On the Doorsteps of Hampstead and Kilburn on the JC blog in which he goes out on a limb to mention the concerns of “one house of Jewish voters” and his “Jewish friends” as well as his visit to Dennington Park Road synagogue.

Then Labour politician Diane Abbot pops up on the JC website with her blog Fighting for Yemeni Jews. She wants to offer the persecuted Yemeni Jews sanctuary in the UK. Maybe they would like to go to Israel though? For some reason Abbot does not consider this obvious option.

Diane Abbott - Fighting for Yemeni Jews

There is no mention of Israel in her entire post but then again Abbott thinks Israel commits war crimes as you can see in the video below in which she passionately denounces Israel during Operation Cast Lead.

It is hypocritical that although in her post Abbott admits that Yemeni Jews are being persecuted “because of insurgent Islamicism”, when Israel defends itself against said “insurgent Islamicism” she considers Israel to be committing “war crimes”.

So although it is good to see that politicians are so concerned for British Jews, what they don’t realise is that theirs is a job only half done.

For most British Jews, although totally committed to Britain, concern for the welfare of Israel is part-and-parcel of their Jewishness just as for most British Muslims, also totally committed to Britain, their concern for the Palestinians is part-and-parcel of their Islam.

So these politicians need to be courageous enough to express that what Israel is up against is also what many of our own troops are currently dying because of in Afghanistan; said “insurgent Islamicism”.

They also need to speak out against the vicious campaign for boycott, divestment and sanctions against Israel, the latest incarnation of which is the Advertising Standards Authority’s banning of pictures of Western Wall in tourism adverts for Israel, unless the Wall is described as being on “occupied land”. The ASA’s delving into politics is unwelcome and wrong.

But as things currently stand, after some 200 years of enlightenment British politics seems to have regressed to the once extinct ideology of “to the Jews as a nation nothing, to the Jews as individuals everything”. It is a worrying development.

An edited version of this article appeared in the Jewish Chronicle