Daily Archives: January 6, 2011

Note to ASA: “Palestine” does not officially exist.

A few months ago, after one complaint, the Advertising Standards Authority banned the Israeli Tourist Office from advertising Israel’s most precious site, The Western Wall in Jerusalem, in adverts for Israel.

It was another example of how little the Israel-haters really care for the Palestinians because if Jerusalem suffers, the Palestinians suffer.

If people flock to Jerusalem they will spend money in the Palestinian businesses there.

Despite the facebook group Stop The UK Advertising Standards Authority creating an Israel Boycott with 7,345 members, many of whom complained to the ASA, the ban is in force.

It is unbelievable to think that Israel cannot advertise (see advert below) the most religious Jewish site in the world because the ASA has decided that The Western Wall is not a part of Israel.

Jerusalem is legally Israel and there is no scenario in which The Western Wall will not be a part of Israel.

People should not begrudge the Palestinians from advertising if it would contribute to sustained economic growth and encourage the Palestinian leaders to choose peace over violence and their desire to eradicate the Jewish state.

But if the ASA deems the ITO’s advert a misrepresentation then the same applies to the TravelPalestine advert in the National Geographic’s Traveler Magazine (top) (see Jonny Paul in The Jerusalem Post).

First, there is no land called “Palestine”. No where has this “land” ever officially been recognised. There is no binding United Nations Resolution that refers to “Palestine”.

Second, if Jerusalem isn’t a part of an existing country, Israel, then it certainly can’t be a part of a non-existent “land” called “Palestine”.

Third, “Palestine lies between the Mediterranean Coast and the Jordan River” is a complete denial of the Jewish state’s existence. This echoes the racist chant of “From the River to the Sea, Palestine will be Free” sung by anti-Israel activists.

Finally, the biggest misrepresentation of all must be that “Palestine” offers “stylish accommodation” and “fabulous restaurants”, seeing that we are continuously told that Israel brutally occupies “Palestine”.

It is only right and proper to complain to the ASA that the advert fails to mention such a “brutal occupation” seeing that it is referred to time and again by such eminent organisations as the Palestine Solidarity Campaign, Middle East Monitor and Muslim Public Affairs Committee etc.

Surely, these organisations wouldn’t be lying about the true state of affairs, would they?